Re: Linked Data Dogfood circa. 2013

On 1/4/13 6:14 PM, Kingsley Idehen wrote:
> end-users, so it too has to be part of the mix when the target 
> audience is end-users.
>
>> Why? because of the clear incentive SEO.
>
> SEO is only a piece of the picture. Yes, everyone wants to be 
> discovered by Google, for now, but that isn't the Web's ultimate 
> destiny. What people really want is serendipitous discovery of 
> relevant information as an intrinsic component of the virtuous cycle 
> associated with content sharing via the Web. 

Re. SEO I stumbled across this nugget from a recent Forbes article [1]:

"Beyond content, these same organizations are helping lead the way we 
find and consume information, driven by experimentation and 
understanding of social behaviors. In a recent Mashable story on 
social�s growing impact on search, Scott Havens, senior vice president 
of finance and digital operations at The Atlantic Media Company, claims 
�[our writers] are not really thinking about SEO anymore.� Bob Cohn, 
editor of The Atlantic Digital, backs that up. �We�re no longer writing 
to get the attention of Google algorithms. We�re writing to get you to 
share it, to digg it�We�re not writing for machines. We�re writing for 
humans.�

Links:

1. 
http://www.forbes.com/sites/chrisperry/2012/06/01/mary-meekers-2012-trends-take-away-get-ready-to-re-imagine-business/ 
.

-- 

Regards,

Kingsley Idehen	
Founder & CEO
OpenLink Software
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