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This is the way. What legitimate interest could Subaru have in maintaining this much data about their customers?


The most charitable guess I can make is that they use it to improve their driver assist, lane keeping, pacing, and that sort of thing.

___location and g force and direction when the automated system shuts off and returns control to the driver, that sort of thing. I don't agree with it, but that would be my guess.

I own a Subaru that does this, so I'm not happy about it, but what can I do?

That's rhetorical.


Are you new?

That stuff is probably more valuable than many of us want to admit. There is the maybe more noble value: training data for maps, traffic analysis AI, engineering duty cycle data, things like that. Then there are the other uses, for example various surveys and studies are needed for new roads or signal changes, can this kind of data proxy for that? We would be talking about cutting millions of dollars out of some of these projects and months or even years off a timeline. Then the ad-tech, where do you put billboards and signage? Where do you build a shop? Probably other uses we aren’t even thinking about.


Unfortunately, selling it to repo men is a widely accepted practice.


So, make your payments.


The same thing all car manufacturers are after... AI. And I'm not joking this time.

Cars have become a commodity, especially since China made their first vehicles that didn't get outright banned in Europe for being too unsafe to be roadworthy, and even some nominally "entry level" cars have more horsepower under the hood than a 1990s 7-series BMW (138 kW). Strict requirements on emissions, fuel consumption and crash safety have all but eliminated differences in optics (the amount of shapes is finite). So the only thing left to differentiate other than build quality (where China is rapidly catching up) is assistance systems... and there, AI is the hot craze, and AI only works when it has insane amounts of data to gobble up.


The well known Japanese manufacturer I used to work for sold the data. Why else?


What not many people talk about in the comments is how the hardware route is fairly stacked against smaller players. Large enterprises buy the same hardware as small and midsize businesses at a fraction of the cost, which significantly impacts the economics of this decision. Even if you have the capability and desire, if each server costs your business double what an enterprise would pay, it becomes less attractive pretty quickly.


With all the talk of X11 and .NET and Swift, has anyone considered that an embedded browser might function as a better desktop experience? Suppose Linux/Windows/Mac expose a browser that renders pages from somewhere in their file system as the “desktop”. To customize your desktop, just change the HTML/CSS/JS - easy. For bonus points, strip out a bunch of the clunky code supporting rendering the existing UIs to lean out the Os footprint.

Wouldn’t this be a bit better than what we are stuck with now?


Uncancelable until they are dns blacklisted that is


Which company has the power to do DNS blacklisting?


Oh, I dunno, cloudflare, akamai, amazon, perhaps?


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