Celebrity Celebrity News Celebrity Legal & Lawsuits Lady Gaga Sued by Surf Company over 'Near Identical' Mayhem Logo as Her Lawyer Slams Brand's Claims as 'Opportunistic' The California-based surf brand Lost International claim that the singer is ripping off a trademark they've had since 2015 By Rachel DeSantis Rachel DeSantis Rachel DeSantis is a senior writer on the music team at PEOPLE. She has been working at PEOPLE since 2019, and her work has previously appeared in Entertainment Weekly and the New York Daily News. People Editorial Guidelines Updated on March 26, 2025 04:10PM EDT 11 Comments Lady Gaga in Los Angeles on March 17, 2025. Photo: Kevin Mazur/Getty Lost International is suing Lady Gaga for using a logo on her new Mayhem merch they say is "nearly identical" to one they'd have trademarked since 2015The surf and lifestyle company says they've been using the Mayhem logo since the 1980sGaga's lawyer slammed the suit as "nothing more than an opportunistic and meritless abuse of the legal system" Lady Gaga has been hit with a trademark infringement lawsuit from a California surf company who claims she ripped them off with the Mayhem logos featured on her new merch. Lost International, a surf and lifestyle brand, filed a complaint against the pop superstar, 38, in California district court on Tuesday, March 25, alleging that the imagery she’s been using to promote her new album Mayhem is "substantially similar if not nearly identical” to the logo they trademarked back in 2015, according to documents obtained by PEOPLE. TMZ was first to report the news. “Lady Gaga’s Mayhem soared to No. 1 and shattered records, a testament to her unmatched talent and global impact. It’s disappointing — but hardly surprising — that someone is now attempting to capitalize on her success with a baseless lawsuit over the name Mayhem,” her attorney Orin Snyder tells PEOPLE in a statement. “This is nothing more than an opportunistic and meritless abuse of the legal system.” Lady Gaga's sweatshirt (left); Lost International's trademark logo (right). Lady Gaga/Lost Enterprises Lady Gaga Announces The Mayhem Ball — See Dates and Ticket Information In the complaint, which was obtained by PEOPLE, Lost International said they’ve been using the Mayhem trademark since 1986 on surfboards, surf equipment, clothing, accessories and in surf videos, as Mayhem is the nickname of co-founder Matt Biolos. Amid the release of her new album Mayhem earlier this month, Gaga’s website has been selling T-shirts, sweatshirts and more with a Mayhem design that Lost claims is “nearly identical” to its trademarked logo. “Lady Gaga’s actions are likely to mislead the public into concluding that her goods originate with or are authorized by Lost, which will damage both Lost and the public,” the complaint says. “Lost has no control over the quality of goods sold by Lady Gaga and because of the source of confusion caused by Lady Gaga, Lost has lost control over its valuable goodwill.” Lady Gaga attends the 2025 iHeartRadio Music Awards at Dolby Theatre in Los Angeles on March 17, 2025. Kevin Mazur/Getty Lady Gaga Slams Ageism in Pop Music as She Accepts 2025 iHeartRadio Innovator Award: 'I'm Just Getting Warmed Up' at 38 Lost, who are asking for a trial by jury, claims that they sent Gaga’s team a cease and desist that was ignored, according to the complaint. The “Abracadabra” singer’s album debuted at No. 1 on the Billboard 200 chart upon its release, and she is set to embark on The Mayhem Ball tour in July. She will play 32 shows across Europe and North America through November. “Mayhem is about following your own chaos into whatever cranny of your life that it takes you to. And in that way, it was about following the songs,” she told ELLE. “Writing as many songs as I did for this album was a labor of total love. And then you just have to be very cutthroat by the end.” Close Leave a Comment