The median AWS based SaaS company spends around 6% of their revenue on AWS. (this compares to a median of 7% for those who choose to manage their own servers).
As such, $500k/mo isn't a terribly elite club. Essentially every SaaS company that does more than $10MM/mo of revenue is spending as much or more than we are.
What would use this much computing power, besides bitcoin mining, or popular top 100 site? Maybe an online game? Just curious.