Its interesting to see both responses to his tweet and the responses here. Pretty much everyone seems dead set against the idea. Personally i'm cautious about the implementation but im not against the idea. I post on FB far more than any other platform. It's not because I have more friends there. In fact I have more followers on twitter. Its simply because FB doesnt limit what I want to say. I completely get that brevity is a huge advantage. Honestly I do, but no matter how lean one is with one's words, there's only so much one can cram in. It's the only reason I dont post more to twitter. Heck i broadcast more out on Telegram than I do on twitter and i dont even have a large broadcast list. Yes, these problems can be solved with a blog but that introduces a new problem of distribution. Its far easier to get a large number of people to read your text on twitter than it is on a blog, even when you have a slick platform such as Medium. There's just too much thinking involved in something like that. A blog isn't something you write while you're jumping on the bus, but an extended tweet is something you might. I know for a fact I'd tweet more even if i had just a couple hundred more characters to play with. It doesnt need to be a huge change. As i said. It all comes down to how they choose to execute. This could potentially make or break twitter.

Edit: sp/grammar