> nobody is actually expecting anyone to click an advertisement (at least not on purpose)
This is problematic for me. The more a site knows about me, the better and more interested are the ads. But at the same time, it gets more scary.
Look for an item on Amazon, and you will see it advertised in a lot of pages that you visit. It can be useful to remember that it is there, also tempting. But it is the same feeling that being at home and when you look back there is the guy from the gadgets shop with the camera that you were looking in his hand. Creepy. Scary.
Technically all that really is is the website opens an iframe and loads a tiny Amazon.com window in it. It's like web browsing is a ride in a cab and the cab keeps driving by a store so maybe you'll stop there and shop.
This is problematic for me. The more a site knows about me, the better and more interested are the ads. But at the same time, it gets more scary.
Look for an item on Amazon, and you will see it advertised in a lot of pages that you visit. It can be useful to remember that it is there, also tempting. But it is the same feeling that being at home and when you look back there is the guy from the gadgets shop with the camera that you were looking in his hand. Creepy. Scary.