* Dependability. I can be completely certain that standard usage of the database won't lose my data or leave it in a bad state, at the very least.
* Community. There's an active IRC channel (or the like) where I can ask questions. When an error show up, I can Google it and easily find an applicable solution most of the time.
* Performance. Not just with synthetic (i.e. TPC-C, TPC-H, YCSB, etc.) workloads, but proven to have reasonably satisfactory QPS in many/most real production settings.
* Ecosystem. There's a good collection of first-party (and also ideally third-party) tools, constantly being improved. (Mere wire-compatibility with MySQL or Postgres might be good, but probably isn't enough, since 100% wire compatibility seems rare.)
