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> FB is the world's most important news outlet. I think this is undeniable in 2017. They have tremendous power (and responsibility) in this role.

Do they have more power and responsibility than the grocery store newsstand that has the National Enquirer next to Time Magazine, or the cable TV company that delivers Fox News and RT alongside more reliable news sources, or the email services that people used to forward everyone nutty right-wing newsletters before sharing them on Facebook became popular?

Most people don't want news. They want outrage porn and confirmation bias. They want junk food. Facebook optimizes for what people want to see, just like your corner store optimizes for what people want to buy. It's not 7/11's fault that people want to drink 64 oz sodas and eat gummy bears and it's not Facebook's fault that people want to read Breitbart.

If 7/11 stopped selling Big Gulps and gummy bears, people would stop going to 7/11 and they would go broke. If Facebook stopped letting people share outrage porn and confirmation bias with each other, people would stop using Facebook and it would go out of business. So those of us who just want a nice place to buy batteries or keep in touch with distant friends and family members just have to accept that people will use those same venues and mechanisms for things we disapprove of.

P.S.: "Journalism is an institution of democracy"? Well, sometimes. And if you do a good enough job of it, you get a prize named after someone who made a fortune by selling terrible quality newspapers: https://en.wikipedia.org/wiki/Joseph_Pulitzer. News has been a cynical business of propaganda for profit far more often than it has ever been an institution of democracy.




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