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Quality implies a scale (e.g. the best, at what?)

So what you consider quality is probably different that what the (mode) average person considers quality. Perhaps the issue is joe sixpacs are the bulk of the bell curve.

Compounding this is most people are also information-overloaded anyway and don't have time for quality. Emotional appeals and manipulation on the other hand are hard to ignore even if you don't really have the time or desire to engage with them ..




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