Why is this news? Everyone does this, including the nytimes. The nytimes marketing department offers their clients on all kinds of identifying/targeting traits for advertising.
From your fashion to your viewing habits to which news you consuming to even the types of pets you have and everything in between is used. Where you work, where you live, what kind of parenting situation you have, etc.
Isn't that the point of political and corporate advertising? Isn't this why the nytimes and cambridge analytica is in business? Is the obvious "news" now because of trump and the "right wing"?
Considering the DNC spent a lot more money than the RNC the past few elections, there are far more organizations who targeted left-wing voters than right-wing voters. But I guess the nytimes doesn't want to write an article about itself and its ad team and their clients.
From your fashion to your viewing habits to which news you consuming to even the types of pets you have and everything in between is used. Where you work, where you live, what kind of parenting situation you have, etc.
Isn't that the point of political and corporate advertising? Isn't this why the nytimes and cambridge analytica is in business? Is the obvious "news" now because of trump and the "right wing"?
Considering the DNC spent a lot more money than the RNC the past few elections, there are far more organizations who targeted left-wing voters than right-wing voters. But I guess the nytimes doesn't want to write an article about itself and its ad team and their clients.