I was also going to say HyperCard, or a successor like HyperLook. For a brief moment in the 90s users were able to make their own tools in GUI form and the future of computing was bright. Then the programmers of the world abandoned the idea of enabling users with computing in favor of locking them into stores and subscriptions to line their pockets. Ok so the sales people and Steve Jobs in particular had a lot to do with it too.