Those are two separate things. You can track without code, and you can make a page terribly slow without any tracking.
Interestingly, for most people it's primarily the code size and slowness leads them to adblocking, tracking is secondary.
> I can't block it? I'll probably stop using it,
As a publisher I 'd welcome that behaviour. Of course i should be partly responsible for the ads my users see, I actually try to be but it's impossible with today's technology.
It's a total fallacy that the adtech of today is the best we can have. It has become a pissing contest about "who can give you the biggest, most complex analytics dashboard" rather than providing actual value to advertisers. There is also tons of unsold inventory due to the duopolization of ad platforms by google&FB. In that sense, i 'm thankful that adblocking is expanding to upend this ecosystem.
I'm generally on the same page as you. I don't have an inherent problem with sponsored messages like some folks seem to have (ex. "outlaw advertising"). My primary issues are with the current ad network framework as it exists today. The bloat, the vulnerabilities, and to a lesser extent than most people are concerned, the privacy invasions. That is why I run adblockers. It's why I go through the effort of maintaining a pi-hole setup on my network.
I visit some sites than sell, manage, and host their own ad inventory. I make zero effort to block those ads and will even click on them if they're interesting. Most of the time they're images wrapped in an anchor tag, maybe the occasional SVG animated with CSS. I don't want personalized ads, I'd rather see contextually relevant ads if I have to see any at all.
Those are two separate things. You can track without code, and you can make a page terribly slow without any tracking.
Interestingly, for most people it's primarily the code size and slowness leads them to adblocking, tracking is secondary.
> I can't block it? I'll probably stop using it,
As a publisher I 'd welcome that behaviour. Of course i should be partly responsible for the ads my users see, I actually try to be but it's impossible with today's technology.
It's a total fallacy that the adtech of today is the best we can have. It has become a pissing contest about "who can give you the biggest, most complex analytics dashboard" rather than providing actual value to advertisers. There is also tons of unsold inventory due to the duopolization of ad platforms by google&FB. In that sense, i 'm thankful that adblocking is expanding to upend this ecosystem.