> But no user testing? Not changing the design? We just recently drastically changed the design of a new product we are developing because it failed initial user testing (with clients of us who came in for user testing using a paper prototype).
your company is the exception. Most companies do no user testing. The closest i came was working at a co that did user interviews and ran some mock-ups by them before turning to eng. Once it was in our hands there was no change based on user feedback, because there was no user feedback before release. Not because we weren't willing to, but because ... they just never did.
Most folks i've spoken to do no user testing whatsoever at their companies.
your company is the exception. Most companies do no user testing. The closest i came was working at a co that did user interviews and ran some mock-ups by them before turning to eng. Once it was in our hands there was no change based on user feedback, because there was no user feedback before release. Not because we weren't willing to, but because ... they just never did.
Most folks i've spoken to do no user testing whatsoever at their companies.