I really am not a fan of showing a price and then only finding out after clicking into a piece of work that that price is not the price of the art but of some monthly payment. On top of that not showing the ∆ between the monthly payment price and the all at once price clearly is really maddening. Overall I'm ok with the site and the idea but the pricing structure and display seems to be designed to trick people.
One quick way to clean up the whole site is to have a toggle to show prices as upfront or in installments. This way you remove the noise and cater to your target demographic. UI becomes cleaner and both demographics feels like the experience is adjusted for them.
Oh wow, thank you, this is really, really helpful to know!
We're so used to the paying-in-installments piece that we must have gotten blind to the fact that people seeing it for the first time would think it's the total price.
Same thing with the delta – it's always 1 / 24 of the final price (you pay the artwork off over two years), with a minimum monthly price of $30 (for the artist's sake.) Put differently,
if ( fullPrice / 24 ) > 30
monthlyPrice = fullPrice / 24
else
monthlyPrice = 30
end
The meaning of this wasn’t immediately clear to me. The listing is months old? The artwork room thet many months to make? It’s only available for that long? Using “for” rather than a dash would be more clear.
