I remember there was a similar attempt years ago (probably between 5 to 10 years ago). I forgot the name of the startup but they were trying to build a non-phone mobile device that's programmable. I actually applied for beta testing and got one for free, but they ended up going out of business. I remember the color was ruby-ish. Can't remember the name. Anyone know what this was?
no the project I'm talking about looked similar to this one but a bit shorter vertically, and the one I owned had a dark pink (or ruby) color. Had the same blackberry type keyboard too. It was a startup, and they shut down eventually.