Aside from the the hardware and the OS, the most exciting part of the announcement is how HP is using their sizable scale and distribution channels to get the touchpad into the 4 of the top brick and mortar retailers. It will make it far more accessible to the average consumer than the iPad. I wish the price was lower, but sadly if they didn't match the pricing of the iPad then too many people (or worse media outlets) would automatically assume that it was priced cheaper because it's an inferior product (which it isn't).