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I'm curious, can insurance companies get access to this information to potentially affect policy rates?

That would be insane. If they know how sedentary you are, or if you aren't sleeping well, or if you are driving too fast, driving at dangerous hours, or if you hang out at the bar too much ... can you imagine the implications?

It gets even wilder with things like Fitbit Charge 4 where this data, in the hands of data brokers, can include data like your resting heart rate, your SpO2 levels, exactly where/when you walk.




The data collectors only provide anonymized data. But it's possibly for a company that collects PII to stitch together their own user profile data with the anonymous data. So, yeah, maybe. Like if you login to your car insurance website and that website is using third-party tracking to piece together a profile, they can correlate to your identity. I don't think I've actually seen this done and I'm not sure if it's entirely legal.

https://blog.hubspot.com/service/customer-data-platform-guid...




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