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Huh, some of this may have to do with the medium?

Where I've done the most graphic design, offset printing, you get 4 colors (CMYK), and you can pay a little extra to run another plate of a spot color.

In that environment, if you use rich black instead of just K, you'll see registration errors that hurt legibility, especially for small print and at any light/dark boundary. I've got this deep, deep muscle memory of checking the separations to see if we used any accidental rich blacks -- fairly common with advertiser art, but also common in illustrations.

Of course on color pages things are a little different -- looking at the separations, and watching how our photo editors edited levels to make them look good in print, definitely made me think hard about how much hidden detail is in the blue part of an image and how colorful shadows are!

But we were usually on a budget and usually stuck in K. This has for sure colored my design choices, and it's helpful to see the reminder to try designing away from pure black on the screen.




I got similar advise from a graphic designer with a background in printing when I wanted to design my own business card.

Don't tint your black, black is one of the most amazing colors you can choose, there's a reason why it's such a classic.


Rich black, for anyone wondering, is when you not only use K (black) pigment, but layer on C, M, and Y, too.


Wow, this threw me back to the early 90s when I did print graphic design.

It's common to use one of the Pantone "rich black" options for spot color, because our eyes see it as "blacker" than 100% K. But yep, if you were doing 4 color work, it was a different kettle of fish.




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