just curious, why do they have a tracking gif in their confirmation email? | Hacker News

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politai on Sept 14, 2011 | parent | context | favorite | on: Watch other people code

just curious, why do they have a tracking gif in their confirmation email?

derickbailey on Sept 14, 2011 [–]

the creator of this site used http://kickofflabs.com to create the landing page. this service tracks how many people visit the site, sign up, open the email, respond, etc etc etc in order to give accurate and informative reports about the interest that has been generated.

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