Not to sound too cynical, but if he hates being known for his writing, why does he write and publish? Why have a website about his works?
That's very strange to me. I could understand hating being famous. But hating being known for the thing you're literally putting into the world so that people know about it?
> It is important to note that while all copyright-related content is presented with the permission of Thomas Ligotti, TLO was created upon the solitary actions of Jon Padgett and continues to exist independent of the direction or promotion of Thomas Ligotti.
I think it's normal for someone to feel the need to write and publish without wanting recognition. His publishing schedule is erratic and also dropped precipitously as he got well-known.
In the case of being a writer, having some sort of PR output (like a website) is part of managing your brand or whatever I guess. Of course it isn't mandatory, but I bet people have done things they hated more for money.