Hmm, that does make sense. The other comment here said that this kind of change is almost impossible to happen is such as short amount of time, which makes sense. Maybe they were already planning for a change in strategy by the new CEO, and this just happened to be an appropriate time to get done with the change already.

edit: Oh well the other commenter was the new CEO LOL, not used to reading usernames. I guess that adds a bit of bias but I believe it's a true statement.