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Let's put tons of effort in to make a clean, simple, beautiful logo. And then let our lawyers stamp a honking (TM) on it to ruin it.



It annoys me too. Is there anyone here who knows if they are required to put it there to protect their brand, or if it's entirely optional?


There are some legal advantages, but it's largely optional. Note, for example, that Apple doesn't use it anywhere other than their written materials.


That's Microsoft for you.




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