"For sunglass creeps to capture more long-term memories."

—Some Rayban Executive, probably.

I wonder how much the acknowledged the creep factor internally, or if they just kind of danced around it. But it must be their target demographic.

Meanwhile: Apple's internal teams already acknowledge this... by showing [digitally, with outward-facing LCDs] the wearer's "eyes" whenever they are able to see [and where they're looking, approximately?].