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Video Games are one of the most potent attractions for peoples attention. In 2008 the whole industry was worth $12B. In 2010 it grew to $25B. It would have been easy to sell continued growth in 2016 because the industry actually did continue to grow to no one's surprise. $191B in 2021. Investing in the industry at the time would have been smart.

Unity sells shovels in a gold rush. In 2016 Unity was known for being easier than the competition while having fantastic multiplatform/mobile support. They were positioned to take a tax on games sold on every major platform. It's almost impressive how badly they ruined such a winning hand.

Among Us, Pokemon Go, Beat Saber, Genshin Impact, Hearthstone, Rust were all made in Unity.




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