> And risks nothing because the product was technically sold by “INXBDBA”.
The kicker is that this is a classic "cobra effect" [1] that has bogged down government offices. Those useless brands exist because Amazon tried to cut down on counterfeits and no-name junk by implementing a policy of requiring the brand to be a registered trademark. Instead of cutting down on junk products, it led to an explosion of junk brands [2].
The kicker is that this is a classic "cobra effect" [1] that has bogged down government offices. Those useless brands exist because Amazon tried to cut down on counterfeits and no-name junk by implementing a policy of requiring the brand to be a registered trademark. Instead of cutting down on junk products, it led to an explosion of junk brands [2].
[1] https://en.wikipedia.org/wiki/Perverse_incentive
[2] https://www.nytimes.com/2020/02/11/style/amazon-trademark-co...