They are compared regarding "cost to the company". A median salary in Spain is 24k€/year, plus social security, which makes it around 31k/yr per employee. Yet I've seen several companies using crappy services' free tier (definitely not targeted for businesses) because paying 140€/yr for MS365 Business Standard and 85€/yr for 1Password was too much when "we can use Google Drive [with 'personal' Google Accounts not controlled by the organisation in any way] for free, and KeePassXC synced through Drive".

Now, compare 250-300€/employee/year with how much you spend on salaries, and think how much it's hurting productivity to have these weird (and probably against TOS) arrangements, compared to just paying a few bucks for software.