Can you explain what you mean? I get the sense of sarcasm, but I'm not sure. 4 % of annual turnover [1] or 20 Mio, whatever is higher, appears substantial to me. If Alphabet would have been fined once in 2024 it would have to pay 4 % of its annual turnover of the year 2023, 307 billion US$, which amounts to ca. 12.3 billion US$. Or do you think 4 % is not enough?
Recital 37 [2] of the GDPR gives a definition of what an undertaking means in the context of the GDPR.
not the one who asked the questions, but I actually think 4% are not enough.
If Google or Meta makes 10% of their earnings with that shit and they have to pay max 4% they still have a 6% margin over - not doing it.
IMHO there should be a 4% fine additionally to paying back all the illegally generated earnings. Also, more executives should go to jail for it - And that's the C-Level Executives, because it's them which are accountable.
Problem with those things: usually it still hits the little ones harder than the big players...
Recital 37 [2] of the GDPR gives a definition of what an undertaking means in the context of the GDPR.
[1] https://www.munich-business-school.de/en/l/business-studies-...
[2] https://gdpr-info.eu/recitals/no-37/