I presume that my core values, which I might know just a teeny tiny bit, align with what the corporation has stated as their values. But at the end of the day, the"core values" of a corporation are just some words on a webpage on the journey to more profit and I mean, hey, I like money too, so it's not like I can really fault them for pivoting.
Modularity is not a binary choice - it's a spectrum with tradeoffs.
One might maliciously (IMO) argue that the single motherboard in Framework products that you presumably find perfectly fine, could have been designed as several interconnected ones, that are individually replaceable. On the surface, it can seem like an unimpeachable criticism, but once you consider the cost in complexity, performance and BOM, then the "less modular" single-motherboard option becomes much more reasonable.
Framework went with soldered memory because that was the only way they could hir the memory bandwidth performance numbers they wanted for this product in the context of the segment it occupies. If you value the ability to replace/upgrade RAM over 256Gb/s, then this is not the product for you. If you think Framework shouldn't compete in this segment due to a confluence of ideological reasons and the technical limitations of slotted RAM, then the CEO disagrees with you, as do the future buyers of the compact desktop
This is literally the same product they've been selling with just one more component soldered on (memory). I think it's a bit of a stretch to call it a "pivot".
The question is how much different is a motherboard with soldered CPU vs. CPU and memory soldered. You seem to be of the opinion that it's a completely different product category, I'm of the opinion they're more the same than different. I don't remember the last time I didn't upgrade all three components at once.
The point is it's a pretty critical component, so "just one" is doing a lot to downplay how critical a component it is. If we get rid of that one component, you're nowhere. So calling it "just one component" belies how critical a component it is.
> I don't remember the last time I didn't upgrade all three components at once.
Thank you for explaining your perspective. If they're a single component in your mind, and not modular, then no wonder we have such a disconnect.
I would posit that they're a single component for most consumers and buyers, and that a small majority will upgrade any single one of these three components in the lifespan of their computer. A quick check of r/buildapc reinforces this to be the case, as most posts are either full-system builds or peripheral upgrades (GPU, SSD).
My guess is that Framework had a unique opportunity with the AMD Ryzen AI and decided to capitalize on it to serve a fast-and-growing home market for this class of hardware, and the soldered LPDDR was a compromise considering the requirements of the CPU. If I had to choose between them offering this product with that restriction, or "sticking to their core values" and waiting for an alternative solution then I'm going to learn to live with the restriction. If the traffic queue wasn't just marketing BS, I assume many other people are also willing to live with it.
I want Framework to be a long-term successful company and that means making good use of their cash, and this gives them a safer opportunity to test a new product category. Maybe the result of this decision is an expansion of the category to include more modular options, at which point everyone wins.
For most consumers, existing manufacturers cover their use case. There's already a number of existing standards for modular desktop computers chassis. Framework is especially interesting to that small section of the market that isn't most consumers. Framework could pivot and sell vacuum thermos cups for all it really matters as a corporation that exists to make money for its investors. If they sell out, and modular laptops and reducing ewaste is no longer their goal, and it was all just a cash grab, that's fine too. I don't work there, it doesn't really make any difference to me, they can do whatever they want, but at the same time I feel let down.
> You presume to have internalized Framework's core-values more than the founder/CEO?
His reaction in the livestream was along these lines when he semi-jokingly said "I'm surprised no one from the audience threw something at me"
At a larger event I would have kind of expected a "boo", but it seemed like a rather small gathering where most people knew each other. Unlike the live 12k Youtube chat, that was very surprised and disappointed at times.
You can't argue with laws of physics at some point. Every nanometer counts at those frequencies. You can't put your RAM too far at some point in which a physical socket will be a deal breaker.
Also, Framework doesn't need to make something for you to "build a PC". PCs are extremely modular already. They are solving a different problem here.
You presume to have internalized Framework's core-values more than the founder/CEO? The box is not my cup of tea,but they are free to experiment.