Why is this stuff not reported in the mainstream media?

The general publics opinion of Apple is that they are golden and untouchable, the best tech company out there. The reality is much different.

That link alone has references to Associated Press and Bloomberg. It’s not hard to do a basic web search and find more, the trial has been covered by many outlets.

The owners of the stock are embedded everywhere in high, medium and low places. It's in the top ten of nearly every major index and mutual fund. No one is going to complain about Apple until the stock tanks.

So a good trader or shortseller (like the now defunct Hindenburg Research) would make such news public to attempt to make a profit off it.

So why isn't that happening?

> Why is this stuff not reported in the mainstream media?

- Because a lot of journalists are Apple fanbois

- The press publishers don't want to sour relationships with Apple (because of advertising deals)

- Publishing bad things about Apple would infuriate the many Apple fanbois among the readers, causing a shitstorm against the medium

My understanding is that negative press of apple gets you blacklisted from media events and early review devices.

The advertising deals with apple are not that lucrative, iirc.

So bad reviews are avoided to ensure the media gets the early review clicks.

Good point.

By your logic, Apple would never get bad press. And neither would any other brand, since all of them have fans. Both of which are obviously and provably false.

> By your logic, Apple would never get bad press.

Not "never", but it is indeed my observation that the press is much "nicer" in their reporting and much more "forgiving" to Apple than to other similar companies.

In some circles, this observation already has become a running gag when the pen pusher is again too impressed of some Apple marketing.

Can you show some examples where Apple have got bad press in the mainstream media?

There’s a whole Wikipedia page just for criticism of Apple. Which itself links to other pages of more criticism. Take your pick, plenty of mainstream media articles listed there.

https://en.wikipedia.org/wiki/Criticism_of_Apple_Inc.

Bad press that never affects them somehow.

Of course it does. They changed course several times specifically because of bad press. Like killing the CSAM device scanning, or reinstating Epic’s developer account, or not killing web apps in the EU, or apologising for the crushing ad, or, or, or.

There is even a joke amongst Apple developers who all know that Apple’s claim of “don’t go to the press, it never helps” is a blatant lie as it’s the one thing that works.

Tim Cook strikes me as a bean counter.

That's exactly what he is. He's an industrial engineer who rose up in logistics inside Apple.