I agree it fits into the same category of Millennial Cringe like those books with curses in their title. Or that energy bar brand that says there’s no BS in it…

It's "enshittification" BTW.

And why say no to a word that almost perfectly describes the phenomenon? My only complaint is that it should be "shittocene".

Thanks for the correction.

I just think our society is descending into ubiquitous poor taste fast enough without such words rattling around in our brains. But I'm old-fashioned; I had similar reactions to "The Dead Kennedys", "The Butthole Surfers", and "The Vagina Monologues".

Yeah, that's where I disagree. This phenomenon is inherently in poor taste, it deserves a bad name.

The actual phenomena that require serious discussion like lack of market protection, lack or consumer protection, lack of contractual protection all have serious names that allow for the discussion. So the bad name isn't an impediment to anything important.

Eh, I kind of get why they did shit“thro”pocene, since that also integrates the idea of anthropocene (that we’ve entered an era where the world is shaped by human effects) that’s been bouncing around for the past few decades.

“We’re affecting the world, and part of it is that our products have become terrible so they produce more waste”