I wonder if the "ads person" doesn't dogfood, and just goes by numbers.
Everyone is using adblockers, and now people are just closing the page, but at each reduction in revenue and click through stats more ads are added.
Eventually it's ads all the way down, and bots are all that's clicking, but as there are 1737733 ads on the page, one bot makes up for endless visitors, click through stats look good on a graph, done.
Everyone is using adblockers, and now people are just closing the page, but at each reduction in revenue and click through stats more ads are added.
Eventually it's ads all the way down, and bots are all that's clicking, but as there are 1737733 ads on the page, one bot makes up for endless visitors, click through stats look good on a graph, done.