I recently moved someone's setup to Wix and was so pleasantly surprised. The old setup (put together by someone else years ago) was a security nightmare bleeding all kinds of warnings about outdated PHP and such, and was too fragile to update safely without grokking it way more deeply than anyone (me, helping these non-techy friends for free) for. I dumped all of the assets from the old site and basically remade it using wix over a few days in my spare time. Pretty easy, boatloads of features if you wish to dig into them (alas, the most complex thing we needed was a contact form), and I no longer have to worry about a bot/script kiddy using a 10 year old PHP exploit and taking it down (the biggest selling point to me). Additionally the admin app for it is pretty impressive. Lots of integrations, seo, analytic type stuff available.

It's gotta be a game changer for non-tech folks. You could really easily run a small business out of the features available.