A business that is privately owned, is run by its founders and which represents the lion's share of its officers income and net worth can be dealt with like any other small business.
Some guy who makes bespoke firmware for industrial microcontrollers or very niche audio encoding software isn't Microsoft. You won't be able to do business with him in a useful way if you treat him like Microsoft.
There exist companies which have taken VC money, and others which haven’t. We’ve carved out one exception, but this doesn’t indicate that small personally-run companies can’t exist, right?
A business that is privately owned, is run by its founders and which represents the lion's share of its officers income and net worth can be dealt with like any other small business.
Some guy who makes bespoke firmware for industrial microcontrollers or very niche audio encoding software isn't Microsoft. You won't be able to do business with him in a useful way if you treat him like Microsoft.