#if __has_attribute(cold)

You should use double underscores on attribute names to avoid conflicts with macros (user-defined macros beginning with double underscores are forbidden, as identifiers beginning with double underscores are reserved).

    #if __has_attribute(__cold__)
    #  warning "This works too"
    #endif

    static void __attribute__((__cold__))
    foo(void)
    {
        // This works too
    }