I'd like to second this, and also say that you should really work hard to establish "fork" and "forking" in contexts that make sense to non-developers. They're second nature for us, but non-technical cooks will probably either read it as "fucking recipes", or conflate fork (to diverge) with fork (eating utensil).
Hi, I am part of ForkTheCookbook [0]. We actually actively face this problem, which is why in our FAQ, the 2nd question tries to answer that: http://forkthecookbook.com/faq
Hey, if you have played around with the website, you'd notice a lot of forks. We spent about 3 months convincing people forking was a good thing before finally launching it.
If you wish to know more, contact us at admin[at]forkthecookbook.com . Sorry for this, as half of us are terribly ill, and we take turns to answer questions
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That said, awesome idea.