Hacker News new | past | comments | ask | show | jobs | submit login

If you want customers to be able to pay with a credit card, it will be difficult to get individual charge fees under $0.30. If you expect repeat purchasing, best to aggregate charges either ahead of time (aka "pre-pay") or post.



How does iTunes do it? They're doing $0.99 payments all the time.


Apple aggregates to a great extent but I think could go much further. It only bundles up purchases over several days or perhaps a week. Since it's minimum fee is $0.30 (30% of $0.99) it just about breaks even on single song purchases.

But Apple would be fine with the whole App/iTunes Store being a break-even proposition since it has consistently stated that its interest is in the hardware sales.


probably some combination of

- charging a 30% processing fee

- taking a loss on small payments

- bundling charges whenever possible

- encouraging people to buy itunes gift cards

- being big enough to negotiate better rates than normal people can.




Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact

Search: