If you start small, write glowing reviews of products and company directives so that you get invited to pressers and tours, and maybe someday you too can get invited to go work inside the very companies the public trusted you to cover in an unbiased fashion! Be careful though, anything under 4.5 out of 5 stars and you might get a phone call from the PR department expressing their disappointment while they take you off of their most exclusive lists.
Congresspeople who take jobs as lobbyists after their terms in office are synonymous with journalists who join companies they covered "in the public's interest" during their professional careers.
(Disclaimer: I'm not saying that this was Pogue's position re: Yahoo. This is a rampant problem in new and old media in general.)
To be fair to Pogue and Yahoo!, the latter's had a sizeable journalistic operation for years now. It's not like he's going off to work in their PR department. (Which is a thing that happens all too often, yeah)
If you start small, write glowing reviews of products and company directives so that you get invited to pressers and tours, and maybe someday you too can get invited to go work inside the very companies the public trusted you to cover in an unbiased fashion! Be careful though, anything under 4.5 out of 5 stars and you might get a phone call from the PR department expressing their disappointment while they take you off of their most exclusive lists.
Congresspeople who take jobs as lobbyists after their terms in office are synonymous with journalists who join companies they covered "in the public's interest" during their professional careers.
(Disclaimer: I'm not saying that this was Pogue's position re: Yahoo. This is a rampant problem in new and old media in general.)