Thought of a great analogy. Imagine it's the nineteenth century, and by whatever coincidence the dominant electric power delivery company actually also still owns a thriving kerosene delivery business, i.e. for lamp oil. They don't care if you run sewing machines or home appliances at the going rate for electricity - but every night after dark, they determine whether you're streaming electricity to power your light, and if so they intermittantly dim the power (to well below the level you're paying for), expressly to give you an awful experience and retard the adoption of electricity. Just so they can make more money selling lamp oil.
Net neutrality simply means they are not allowed to go into homes and figure out what you're using your electricity for, and try to charge you more based on that usage.
That's true, and an exceptionally strong argument for forcing ISPs to be utility providers that are not allowed to have content businesses. It's back to Econ 101.
The problem with this is that to some extent, the content business effectively sponsors the internet business. The same is true for the phone business.
It gives them pops, "free" capacity (meaning they have to buy dark fiber, and can resell internally cheaply, or just wouldn't have it at all if they didn't have phone business), shared infrastructure.
So if you do this, effectively it will mean the same any other solution means : more expensive internet.
Given that that will be the result, might I suggest an alternative solution ? Get a basic business internet line from Verizon. See the difference.
The bulk of your "business internet line" services are really only expensive due to the SLA that is attached. Drop your SLA, and the price will drop sometimes up to 80% (even though it is still technically "business internet connection" and is on the same business line subnet, etc).
Nobody says ISPs should ignore short term profit/loss considerations. However, more and more people are saying by ignoring everything else, they are making their customers and themselves a disservice. This is a dangerous game, and a business which thinks they can make money while pissing off their customers is putting itself in danger. Sometimes it can be sustained, but in many cases in the long run the customers would either leave or set the regulators on them.
