Seems like your strong selling point is the NLP stuff.
I think that the vast majority of your target market is already using Slack or Hipchat or something like that, and switching chat systems is a big deal. It's a pain in the ass and not something you want to do.
So, is the NLP feature good enough to make people switch? I would argue that it's not. But, if your NLP actually does add a lot of value, then it's probably good enough that it could be an addon feature to Slack or any of the other chat services.
So, here's my idea: make a hosted NLP bot that integrates into whatever chat system you're using (super easy with Hubot). Then, I can continue to use Slack/IRC/Jabber/HipChat, but I could also buy your chat bot to augment with NLP stuff.
It opens up your market by not requiring people to switch chat apps, and lets you focus on what it seems like you want to focus on the most anyways- NLP.
I think that the vast majority of your target market is already using Slack or Hipchat or something like that, and switching chat systems is a big deal. It's a pain in the ass and not something you want to do.
So, is the NLP feature good enough to make people switch? I would argue that it's not. But, if your NLP actually does add a lot of value, then it's probably good enough that it could be an addon feature to Slack or any of the other chat services.
So, here's my idea: make a hosted NLP bot that integrates into whatever chat system you're using (super easy with Hubot). Then, I can continue to use Slack/IRC/Jabber/HipChat, but I could also buy your chat bot to augment with NLP stuff.
It opens up your market by not requiring people to switch chat apps, and lets you focus on what it seems like you want to focus on the most anyways- NLP.