I would love for a portion of my Spotify subscription to be discretionary, so I could proactively reward bands I love. In fact, I would gladly pay $2-5 extra a month for this feature.
Here's how it could work. Every month, I'd get an email with the top 20 artists I listened to that month (stats! fun!). By default, my contribution goes to my most listened artist. I don't need to do a thing.
If I want, I can manually go in and change the contribution to another artist – say I listened to the new Kanye album a ton, but would rather give my extra dollars to my second-most-listened, way-less-famous artist.
I believe a lot of people get real personal value out of supporting artists they believe in. Right now, the best way to do this is to go to shows and buy merch.
Optional donations as describe above are an opportunity for Spotify to increase the amount of money spent on music, while generating lots of goodwill from users and artists alike.
Here's how it could work. Every month, I'd get an email with the top 20 artists I listened to that month (stats! fun!). By default, my contribution goes to my most listened artist. I don't need to do a thing.
If I want, I can manually go in and change the contribution to another artist – say I listened to the new Kanye album a ton, but would rather give my extra dollars to my second-most-listened, way-less-famous artist.
I believe a lot of people get real personal value out of supporting artists they believe in. Right now, the best way to do this is to go to shows and buy merch.
Optional donations as describe above are an opportunity for Spotify to increase the amount of money spent on music, while generating lots of goodwill from users and artists alike.