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It was a $5 paid app for about three years. Usage numbers of the communication system it was built upon went down overall (people started using alternative systems) and the amount of users went down, so I changed it to free + $5 iAP.

In retrospect, I should’ve charged $8/$10/$15 for the app. I’m 99% sure it wouldn’t have made a difference to the amount of sales, but it would have doubled my profit.




In the update, how did you continue the full functionality for the people that had already paid the $5 up front?


Apps have a receipt attached to them with transaction information. All users who purchased the app while it was paid (date check + version check) received a free upgrade.




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