Something is wrong with my current worldview so I hope smarter fellow founders could help me with some insights.
Recently all problems that I see out there fall into 1 of 3 categories:
1. Too complicated or having too high entry barrier for a tiny team to even start with (like the problem of creating a decent search engine)
2. meaningless or bullshit marketing/fintech kinds of problems that one could barely understand the value of (who on earth need another stupid AI chatbot or blockchain based personalization engine that might increases ARPU by 2%?)
3. Too abstract or ambiguous yet to deal with (like global warming).
I've found that ideas for new apps or products come from my previous jobs and from things that I see as 'missing' or weak in these jobs. From my way of life and things I see as 'missing' there. And from my partners work and things I see as she talks to me about it.
I work as a contractor and I've worked for 10 or so companies in the past 8 years. At almost every company I've found things that don't work well and sometimes ideas for products to build.
We've bounced around a lot between Spain, the Canary Islands, and Ireland during Covid and I have some ideas based on that for companies that should exist but don't.
Ideas flow from diversity of experience and from where those experiences intersect. If you've worked for the same company for 10 years, lived in the same place, and done the same things every week and month, you lack that diversity.
I'm currently building a tool for developers working with healthcare APIs. ( https://vanyalabs.com/ ) The idea came to me a few weeks into a new contract working for a healthcare company last year. It's a big app, but it's not too big for one developer to make a start on.
edit: As for search engines, I was thinking about building a search engine for finance / private equity companies a few years ago. Very specific and very niche, but something that I felt my partner and her company would benefit from and pay for. (the idea is still an idea) Around the same time I met a guy who was working for a 2 person startup building a search engine for medical workers.